Trend Tracking

The latest trends for 2023

February 24, 2023

Promotional Products PPAI Best in Show Trends 2023 b true promotions
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What’s new and exciting for 2023?

We recently returned from four days at the PPAI show in Las Vegas, the largest trade event dedicated to products and trends in the promotional industry.  We saw more emphasis on Retail Brands. Sustainability is now “mainstream.” Many products have a Give-Back program . . . and of course there are some cool new tech items!

There are so many new products and trends developing that we put together a 2023 Best In Show Trends catalog with these hottest trends featured.

  • A focus on play. People are spending more time outdoors and in nature.
  • Attention to home. As more people work from home, they want their living space to evolve.
  • Living Intentionally. People are rethinking how they want to live their lives.
  • Travel is back. After staying home for so long, people are yearning to get out to see the world.
  • Making a mark. People want their work to have meaning and not just be a job.

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Do you have questions about how you can include to of these trends into your promotional marketing plan? Let’s connect! This is also a great time to meet to review your marketing calendar to get a jump start on planning for the rest of the year.



For additional ideas throughout the year, check back to our Trend Tracker blog here and follow us on LinkedIn l Pinterest l Instagram.